BTC-16051_3 copy
The magic of laser cutting

        Introducing the pop-up place card Laser cutting technology amazes me everyday. Just about anything you can dream up can be made. This is where the creativity of the designers at Secret Diary come into play. We constantly push the limits and ourselves to create new and innovative products...

Featured
Match Up

We all like to give the outside world the illusion of being calm, collected and having your life together (Even though you're wearing the shirt you found in the 3-week-old laundry pile that lives on the ominous chair that you haven't REALLY seen in years). One of the...

20-01-2016
Paint it Black

When it comes to choosing an invitation or stationery design for a wedding, we very rarely are drawn to the colour black. We here at Secret Diary like to experiment with ALL the colours and textures we possibly can and black most certainly does not...

Matryoska
Matryoshka Shoot

The amazingly talented Kusjka du Plessis Photography recently approached us to ask if we could create stationery items for one of her photoshoots. The moodboard of the shoot was based around the idea of Matryoshka dolls (Russian Nesting dolls), taking inspiration from the rich tones, floral details and uniqueness of the dolls themselves. Needless to say...

SDD_Margaret&Curshwin
Margaret + Curshwin

We loved being a part of Margaret & Curshwin's beautiful wedding vision. From their playful yet elegant invites to their chic on-the-day stationery, a modern fairytale theme was carried through with a hint of an adorable bunny emblem. The use of black and white colours...

SDD_NudeShoot
Neutral & Natural

Keeping a neutral and natural palette opens so many design and decor opportunities.  We added a few pieces to this beautiful outdoor styled shoot with a touch of  laser cutting detail on the place card and soft yet simple printed menu with an interesting yet...

SDD_Elopment
Surprise Elopement

We could not contain ourselves when we saw our stationery featured on  Green Wedding Shoes. This Vogue inspired "Surprise Elopement" shoot, with all South African vendors, called for modern yet classic pieces with fun elements. Our lasercut menu strip is the perfect example of this!...

SDD_BlackonBlack
Dreamy & Dark

This year we have seen multiple trends within the wedding industry adding much variety to the many weddings we have been so fortunate to be a part of. One though which we adored was the use of deep, dark and rich colours. We collaborated with...

SDD_Delray&Rudy
Delray + Rudy Invite

No detail was left untouched with these beautiful laser cut, letter pressed gated invites for Delray and Rudy's upcoming wedding. The inner card was deeply pressed in a charcoal ink enclosed with an abstract floral laser cut folder. Small diamantes adorned the pattern and a...