Travel inspired invitations have sold like hot cakes since the day we opened our doors here at Secret Diary. And it is unsurprising, since in this day and age international travel is so accessible. You could be on a quick beach vacation in Mauritius or working a job abroad in Europe and 'BAM!'...
The travel-inspired invite and save-the-date has made a bit of a comeback this year and we have had a healthy dose of wanderlust from all the destination wedding invites we've designed recently. It's not surprising that the passport invite has held it's popularity since the...
Introducing the pop-up place card Laser cutting technology amazes me everyday. Just about anything you can dream up can be made. This is where the creativity of the designers at Secret Diary come into play. We constantly push the limits and ourselves to create new and innovative products...
I am an avid lover of modern design. I love the simplicity, the elegance, the balance and structure that is often consistent with most modern design elements. But a part of me also really loves the warmth and friendliness of hand crafted or hand illustrated;...
With mood board 3 in our series we have decided to go GREEN… Maybe not in a literal sense in using the colour green, but going green in the sense of a wedding centred around the concept of ferns and other greenery as the main floral elements…...
Join us this year from Friday, 19 February to Sunday, 21 February at the Canal Walk Bridal Expo in Century City! We will be bringing along our beautifully designed wedding invites, save-the-dates, menu's, seating charts, programs and more. Come and see our display and chat to us...
For as long as humans have lived, we have found ways to express our adoration for the people in our lives. If you want to celebrate love this Valentine’s Day, but you have no idea what to do, remember that there are many ways to express...
We all like to give the outside world the illusion of being calm, collected and having your life together (Even though you're wearing the shirt you found in the 3-week-old laundry pile that lives on the ominous chair that you haven't REALLY seen in years). One of the...
With this sequel in our mood board series we have decided to kick things up a notch… To add a hint of glamour and luxury to your invitations with no other way that adding gold!! We here at Secret Diary absolutely LOVE gold - there is so...
Kathryn Grogan Ivanfy, the proprietor of Wanderlustre contacted us last year to design their corporate identity and needless to say we jumped at the opportunity. We loved the whole concept of the store as it sells very quirky curated furnishing pieces in Brooklyn, New York. I love the description...
"Gentle words, sweet to touch, make one feel loved so much." -- Joyce C. Lock [vc_separator type='normal' width='' position='center' color='#858585' border_style='' thickness='' up='' down=''] We SO often get emails and calls asking for help in the wording department. Choosing the right wording can feel like daunting task when it comes...